Good location pages SEO starts with a plan. Map out the service and location pages your website needs to rank across every town you cover. Enter your services and towns, and the planner builds a page list with URLs, H1s and SEO titles that you can copy into Google Sheets.
Service Area Page Planner
List your services and the towns you cover. Get a ready-made page plan with URLs, SEO titles and H1s, so you can rank in every area you serve.
Why Do I Need Service Area Pages?
Google Maps favours businesses close to the searcher, so you usually rank strongest near your own location. Pages for each service and each town you really serve help you appear in organic results further away, for searches like “water heater repair Round Rock”.
| Page type | Example URL | Targets |
|---|---|---|
| Service page | /water-heater-repair/ | “water heater repair [main town]” |
| Town page | /round-rock/ | “plumber round rock” |
| Service + town | /round-rock/water-heater-repair/ | “water heater repair round rock” |
How Many Location Pages Should I Create?
Start with your main services and your 3–5 nearest or most valuable towns, then add more as each page gets traffic. A few strong, unique pages beat dozens of thin ones.
What Are Doorway Pages, and How Do I Avoid Them?
Doorway pages are near-identical pages that only swap the town name. Google treats them as spam. Avoid them by giving every page real local content: the jobs you do there, local landmarks or housing types, local FAQs and genuine reviews from that area.
Frequently Asked Questions
Should I make pages for towns I don’t really serve?
No. Only create pages for areas you actually cover.
Can I copy the plan into a spreadsheet?
Yes. Click “Copy plan” and paste it into Google Sheets or Excel.