SEO for tradesmen helps UK plumbers, electricians, builders, roofers and other trades get enquiries straight from Google Maps and Google Search: enquiries you don’t share with four or five other trades on a lead site. We set up your Google Business Profile, simple service pages and a review system. Plans from £399 a month, or a £249 one-off profile fix.
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Where Do Homeowners Look for Tradespeople?
UK homeowners regularly say on r/AskUK and r/DIYUK that finding reliable trades is hard. They ask friends, check Facebook groups, use sites like Checkatrade, and search Google and read reviews. A strong Google profile with genuine reviews puts you in front of the customers who search.
Is Checkatrade Worth It, or Should I Rely on Google?
Checkatrade membership costs about £800–£2,400 a year, and in busy trades the same enquiry often reaches several competitors (trade2base). Google enquiries come only to you, and your profile and reviews stay yours. Many trades use both while SEO grows.
| Checkatrade / MyBuilder / Rated People | Google SEO | |
|---|---|---|
| Cost | Membership or per-lead fees | Monthly SEO fee |
| Leads shared? | Often | No |
| Reviews owned | On their site | On your Google profile |
| Stops when you stop paying | Yes | Fades slowly |
Do I Need a Website as a Tradesman?
Not at first. A well-set-up Google Business Profile can bring calls on its own. A simple website with one page per service and town helps you rank in more places and look more trustworthy.
Can I Hide My Home Address?
Yes. If customers don’t visit you, set up as a service-area business with your address hidden. You’ll probably need to verify by video: show your street, your van or tools, and proof you run the business.
What Do Our Clients Say?
“Faisal and the RankAutomate Agency team handled the SEO for Globale Green Consortium from start to finish: our website, our Google Business Profile, and the local search setup for our real estate, metal recycling and agricultural consultancy work. He explained every step in plain language, delivered what he promised, and always replied quickly. We are very happy with the service, and I recommend RankAutomate Agency to any business owner who wants to be found on Google.”
Dr. Yousaf Tahir, Owner, Globale Green Consortium, East Meadow, New York
Client testimonial, shared with permission.
Trades We Help
Plumbers, heating engineers, electricians, builders, roofers, plasterers, painters and decorators, landscapers, locksmiths, removal companies and cleaning companies.
Frequently Asked Questions
How quickly will I get calls? Profile fixes can bring calls within weeks. Ranking in busier towns usually takes three to six months.
Should I mention Gas Safe or NICEIC? Yes, if you’re registered. Show your registration number so customers can check it.